The Personal Care Spectator® is a web based technical information service that is intended to provide on information on topics related to personal care products.

Visit our Technical Page for our featured article and informative articles and presentations about personal care products, raw material analysis and testing and their applications.

Visit the Marketing Section for Dr. Johann Wiechers Place, a link to our Library and more.

Visit our What’s the Difference? section to get information on two closely related terms used in the cosmetic industry.

We are pleased to add a new topic to The Personal Care Spectator® this section is entitled Skin Microbiome.  As will hopefully become clear the microbiome plays a significant part in both skin and gut function and is very important in the design of cosmetic products.

Minimally Disruptive Technology

The concept of Minimally Disruptive Technology (MDT) was developed in 2015, by Tony O’Lenick by adapting the concept Minimally disruptive medicine1 (MDM). MDM seeks to advance patient goals for health, health care, and life, using effective care programs designed and implemented in a manner that respects the capacity of patients and caregivers and minimizes the burden of treatment – the healthcare footprint – the care program imposes on their lives.

More specifically, the concept we refer to as minimally disruptive formulation (MDF) has been developed as an effective approach to product development. This approach depends upon the ability of personal care formulators to provide products that have consumer perceptible differences that meet a market need. Since product aesthetics are a key attribute of personal care products, the ability to alter product aesthetics to provide a different consumer perception with minimal change to the formulation is a very cost effective way to develop new products.

The fact is a silicone polymers, properly chosen at a concentration of 10% or less, will provide to the formulation (1) a lowering of surface tension, (2) an alteration of feel, (3) an altering of cushion and playtime, (4) a change in gloss and (5) a perception to a customer the product is different from the formulation to which the additive has not been made. This makes silicone polymers quite valuable at low concentrations on formulation to make “new products”.   I have often said, “IF A PERSONAL CARE PRODUCT IS COMPARED TO A GOURMET MEAL, Silicone additives will be the spice, not the meat or potatoes” This means that small amounts of silicone polymer added to great formulas will bring out desired properties to a consumer, that will amaze and delight. This approach will allow the formulator to make SMALL but MAJOR modifications to formulators in a very efficient way by modifying well known formulations to provide new products with different aesthetics.